Post by account_disabled on Mar 5, 2024 21:21:58 GMT -8
The anyone else who has. But they still exist and some people do still use them so it probably pays to be listed there if youre looking for local clients. 4. Write for Local Publications A key element of online marketing is establishing yourself as an expert by writing articles and guest posts for popular publications. You can apply the same principle in your local community. Contact your local newspaper and offer to share your expertise in an article or a regular column. Pitch local radio or TV stations offering to be interviewed about something current or timely.
Comb through local magazines and blogs and see how you could be featured. For more ideas check out this tutorial on How to Get Journalists Job Function Email List to Write About Your Company. Advertisement 5. Advertise Locally If youre like me you probably baulk at the word advertising. It sounds expensive and you dont want to hand over your hardearned money for an ad that may not even pay off. But dont worry Im not talking about a fullpage color ad in The New York Times here. You can advertise your services in a variety of simple free or lowcost ways. For example.
I had a book published a few years ago and I used a variety of smallscale local publicity techniques to let local people know about it. I put up simple posters on pinboards in local shops or left flyers and bookmarks on the counter with the shopowners permission of course.barbers shop so that people could read it while they waited. Some of them ended up buying it in the bookshop across the street. The techniques you use to get the word out will vary of course depending on your business and the opportunities in your local community. You might decide to sponsor a local event or offer a local business a special discount in exchange for some promotion or print.
Comb through local magazines and blogs and see how you could be featured. For more ideas check out this tutorial on How to Get Journalists Job Function Email List to Write About Your Company. Advertisement 5. Advertise Locally If youre like me you probably baulk at the word advertising. It sounds expensive and you dont want to hand over your hardearned money for an ad that may not even pay off. But dont worry Im not talking about a fullpage color ad in The New York Times here. You can advertise your services in a variety of simple free or lowcost ways. For example.
I had a book published a few years ago and I used a variety of smallscale local publicity techniques to let local people know about it. I put up simple posters on pinboards in local shops or left flyers and bookmarks on the counter with the shopowners permission of course.barbers shop so that people could read it while they waited. Some of them ended up buying it in the bookshop across the street. The techniques you use to get the word out will vary of course depending on your business and the opportunities in your local community. You might decide to sponsor a local event or offer a local business a special discount in exchange for some promotion or print.